VIA - Marketing Solutions
Website & logo proposal
Prepared for: ARK Development
Our agency is a collective of amazing people striving to deliver delightful services.
Introduction
Thank you for your interest in partnering with VIA for your website development and branding project. With well over thousands of agencies offering website development and branding services, we know how challenging it can be to find the right agency for your web development and branding needs.
At VIA, we hold one goal above all others: 100% client satisfaction. Our in-house team of web designers, copywriters, graphic designers, and developers uphold the highest standards for project planning and execution, and we’re dedicated to building the perfect website for your company on-time and on-budget.
We’ve built websites and branding identities for several brands around the world with great success, and are quite excited to get to work on yours.
In this proposal, you’ll find examples of our past work along with what we feel is the optimal solution for your website development and branding needs, along with the associated costs.
Thanks again for the opportunity to earn your business!
Needs
ARK Development needs a website and brand identity to be able to communicate digitally with the project audience in the most efficient and representable way.
Solutions
VIA will provide ARK Development with a fresh new web design that is easy to navigate and provides useful information to future audience. The design will also convey to potential audience that the project is professional and reliable.
The design will integrate the new logo and provided color palette and design criteria so it will maintain the desired look, but will at the same time show them that ARK Development is improving its web presence in order to serve them better. It would also include reference information for prospective and existing audience and the latest project news to keep traffic coming to the site.
We have done it before!
Take a peek inside our wonderworld
PCE
Lead engineering consultants
VOKS
Clothing Brand
Hurghada University
The first private university in Hurghada
RomAntica
Italian restaurant based in Rome
RBL
Hiphop music label based in USA & Egypt
Workflow
Preliminary Design
• Working in conjunction with the project team, VIA will recommend a UI based on the project needs. Once the UI is approved, VIA can begin incorporating the design concept and getting it ready for initial design and content setup. The preliminary design concept for the new website will include the basic layout, color palette, font choices, etc.
• The project team will need to provide the basic website content prior to initial design beginning. We have found that content can be the biggest roadblock in finishing a website in the time projected, which is why we require the initial copy prior to starting. This allows us to focus on more of the design and function of the site, rather than trying to piece it together as we go along.
• Generally clients will gather existing materials (pamphlets, forms, papers, photographs) and ready them for the site. The content is then parsed out into individual web pages and assembled in a hierarchy which is easy to understand and to navigate. Site content is added to pages which have a consistent theme and look in terms of headers, footers and custom accent graphics, like buttons, bullets and more.
Once we complete our initial review of the website, the copy can be added to or changed as needed.
Initial Design Review
Once the initial design is ready for review, VIA will setup a meeting or phone call to go over the website. In this review, we will go through the site page by page and notes will be taken regarding any edits, changes or additions we discuss.
Second / Final Design Review
Once the changes and edits have been made to the website, VIA will setup another meeting or phone call to go over the website with project team. In this review, we will once again go through the site page by page and notes will be taken regarding any edits, changes or additions we discuss.
At this time, based on the changes discussed, we will decide if we are in need of a third review or if we are close enough to begin getting the site ready to go live.
Launch
When the project team has finished incorporating all the content they wish to have at launch, they will ask VIA to make the site go live.
Congratulations!